Javadekar Unveils Logo and Certificate Design of CBFC

Speed Post News Network

New Delhi : Union Minister for Information & Broadcasting and Environment, Forest & Climate Change, Prakash Javadekar on August 31, 2019, unveiled the new logo and certificate design of Central Board of Film Certification (CBFC).

The launch was done at a special interaction between the film industry of India and board members of Central Board of Film Certification (CBFC), organised by CBFC in Mumbai. Ekta Kapoor, Kangana Ranaut, Sanjay Khan, Satish Kaushik, Madhur Bhandarkar, Vidhu Vinod Chopra, Boney Kapoor, Ramesh Sippy, Anupama Chopra, Subhash Ghai, Sudhir Mishra, Atul Kasbekar, Vidya Balan, Siddharth Roy Kapur, Prahlad Kakkar, Kiran Shantaram, and Kunal Kohli were among the film fraternity present, apart from Secretary, I&B,  Amit Khare, and Chairman, CBFC, Prasoon Joshi.

Javadekar said that the introduction of QR code in the new certificate design is in sync with the changed digital world. He said it will bring in greater transparency and provide richer information to filmmakers. He congratulated CBFC for the effectiveness with which it has been discharging its functions.

Javadekar added: “When cable television and later DTH was introduced, people never imagined that prices of TV channels can be so low, but it will soon happen after the order of TRAI. These days, due to social media, with just one or two shows, it becomes clear whether a film will succeed or not.”

Noting the importance of entertainment in modern life, the Minister made an appeal to all TV producers to use technology so that visually impaired people can understand the films better: “Such technology can be used at a cost of Rs 1 or 2 lakh per film. Similarly, private news channels should also try to bring out at least one bulletin per week for deaf people.”

Speaking about the upcoming golden jubilee edition of International Film Festival of India IFFI), the Minister said: “IFFI this year will be very special. The theme of IFFI 2019 is Ek Bharat Shreshtha Bharat. The opening and closing ceremonies will reflect this theme. I appeal to all to come and attend it. As our Prime Minister said, film is industry too; we are trying to have Film Business Summit, which will look into the business aspect of films. Film Bazaar is planned to be organised in Mumbai, which will look into business promotion, technology diffusion and export promotion.”

Javadekar informed that the Government is changing the Cinematograph Act, in order to curb piracy: “We earlier tried to protect the rights of artists by changing Copyright Act, now we are changing the Cinematograph Act so that piracy can be curbed.” He also invited suggestions and recommendations from audience and other stakeholders regarding certification of online content.

Commenting on the new design, the Chairman, CBFC said: “I believe design should reflect the contemporary digital world and leverage the ease that technology has brought in our work processes. The design change is not cosmetic; it is extremely functional and underlines CBFC’s positive value-added approach.” Filmmakers can find any detail about any film on the website of CBFC today, he said.