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Patna : Amway India, the country’s leading direct selling FMCG Company, launched an Express Pick & Pay store at  Jamshedpur in Jharkhand  on February 12, 2017. It was inaugurated by G S Cheema, Sr. Vice President, North & East, Amway India. Shantanu Das, Head, HR, Amway India, was also present on the occasion.

G S Cheema, Sr. Vice President, North & East, Amway India, said, “Jharkhand has emerged as a key markets for Amway in Eastern India and there is a high level of interest and appreciation of Amway products in the state which has encouraged us to open an Express Pick & Pay store at Jamshedpur. This store will play a key role in increasing availability and visibility of Amway’s products in the city and neighbouring towns. ”

Spread over 4,500 sq. ft., the store has been designed to attract the consumers of Jharkhand. It also houses a brand centre which highlights companies’ brands, history and philosophy. It offers an opportunity to Amway’s distributors and consumers to learn about the history, the legacy of Amway. This is the first such store opened by the company in the state of Jharkhand and the third in Eastern region of India as a part of its strategy to increase consumer outreach, according to a press release issued by Amway India.

Amway India sells more than 130 daily use products across categories like Nutrition, Beauty, Personal Care and Home Care. Amway products are popular not just in India but across the world. Nutrilite is the world’s No. 1 selling vitamins and dietary supplements brand. Nutrilite has established itself as a leading brand in the vitamins and dietary supplements category in India as well. Amway India is a wholly owned subsidiary of Amway with headquarters located in Ada, Michigan, USA, according to Amway India release.

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