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New Delhi : Indian Participation at Cannes Film Festival – 2020 began on June 22, 2020, with the e-inauguration of the Virtual India Pavilion by Information & Broadcasting Minister Prakash Javadekar. The festival will be held from June 22 – 26, 2020. The virtual edition of Cannes Film Market exemplifies what our Prime Minister has said, “togetherness and resilience” when the humanity is facing a common challenge.
Addressing the film fraternity and film lovers across the globe, Javadekar, said, “Virtual inaugurations are the new normal and these virtual spaces are the new places for real partnerships.” He added that films are India’s soft power and the film facilitation office would be made a single window for all Center and State government permission. The Minister invited international film fraternity to come shoot in India and sell in the world market. The Minister expressed hope that the two films sent to Cannes from India would be appreciated world over.
The Indian Pavilion at Cannes has always been a hub of activity. It is here that the Indian film makers and delegates interact with the international community, who while experiencing the colour, flavor and aroma of Indian cinema, also explore the opportunities of working with Indian film makers and to shoot within Incredible India that has almost unparalleled variety of locations and people.
This year too, adopting the new normal, and to keep the ethos of the Indian participation the prestigious film festival alive, the Indian Pavillion is expected to be buzzing with activities around co-production and film shooting in India, exports of Indan films and content, post production activities in India, and fruitful business networking among delegates. The pavillion will facilitate B2B meetings and linkages between film makers and other media and entertainment industries stake holders.
There are couple of first time events in the participation this year. Two film screenings, MaiGhat: Crime No 103/200 (Marathi) and Hellaro (Gujarati) which are National Film Award winning movies are being screened in the Market. Additionally, to mark the Centenary year of legend film maker Satyajit Ray next year, a preview festival of some his films as also music and documentary by and of Satyajit Ray will be showcased at the Indian pavilion Website.
In another first, NFDC’s Film Bazaar is partnering with Marche’ du Films and is taking 5 Films from Film Bazaar 2019 for pitching in the Market.
The festival, in its virtual mode, apart from facilitating B2B meetings, will also have a series of roundtable sessions each day on various aspects of the media and entertainment industry with panelists participating from the world over as also B2G and G2G meetings. The website of the Pavillion can be accessed at www.indiaatcannes.in and at www.marchedufilms.com. Over 2,000 people viewed virtual inauguration on June 22.