Amway India launches Nutrilite Fruit Drink Mix

Speed Post News Network

Patna : Amway India has entered the refreshing drinks market with the launch of Nutrilite Fruit Drink Mix.  This is the first time that Amway India has extended Nutrilite’ s brand name to the refreshing drinks market in India.

The Nutrilite Fruit Drink Mix in Lemon Lime flavor has 5 fruit concentrates – Acerola, Pineapple, Guava, Cashew fruit and Passion. The drink has no added preservatives, no artificial colour and no artificial flavour and is sweetened with Fructose, according to a press release issued by Amway India on March 1, 2017. The Nutrilite Fruit Drink provides 8 vitamins including Vitamin B which helps support production of energy at cellular level and Vitamin C, a known anti-oxidant.

Ajay Khanna, Category Head – Wellness, Amway India, said, “Nutrilite is the world’s no. 1 selling vitamins and dietary supplementA brand. It is also established in India as a leading brand in the vitamins and dietary supplement category. The launch of Nutrilite Fruit Mix drink will help us connect the Nutrilite brand to an even larger base of consumers in a product format that is tasty, fun and enjoyable.” Amway India has planned a nationwide engagement drive with its direct sellers across the country to promote Nutrilite Fruit Drink Mix.